Case Study
On-demand laundry, delivered to your door
DreamDry is a laundry-as-a-service platform that lets customers schedule collection and delivery of their laundry from a mobile app — with real-time tracking, driver dispatch, and a headless CMS backend for operations.
Project overview
The challenge
Coordinating pickups, processing and deliveries across a city requires a tightly integrated system. The DreamDry team needed a customer-facing app, a driver app, and a backend that operations staff could manage without writing code.
Our solution
We built a Flutter app for customers and drivers, backed by a Directus headless CMS and a Hasura GraphQL API. Firebase handles authentication and real-time push notifications. Google Cloud provides the infrastructure.
The impact
DreamDry launched with a fully operational end-to-end platform — from customer booking to driver dispatch — allowing the team to scale their operations without increasing back-office overhead.
Key features
Clean clothes, zero friction
Laundry on demand
Customers schedule pickup and delivery of their laundry directly from the app in minutes.
Real-time tracking
Push notifications and live status updates keep customers informed at every step.
Fleet management
Drivers receive optimised routes and order details through a dedicated driver interface.
iOS & Android
A single Flutter codebase delivers a polished native experience across both platforms.
Design & UX
Effortless from first tap
Booking a laundry collection should take under 60 seconds. We designed the customer flow to be as frictionless as possible — address, time slot, confirm. Clean illustrations and a calm colour palette reinforce the sense of care and reliability.
The driver interface prioritises clarity of information — order details, route, and status updates are visible at a glance, reducing cognitive load during busy shifts.



Technology
The tech stack
Flutter handles the cross-platform mobile experience. Directus gives the operations team a flexible, no-code admin interface. Hasura provides a real-time GraphQL layer, while Firebase manages auth and push notifications on Google Cloud infrastructure.
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