Case Study
A movement for self-determined ageing
Helveticcare is a digital platform that informs, orients and connects elderly people — giving them easy access to trusted articles, offers and professional advice on topics that matter in later life.
Project overview
The challenge
Information overload makes finding trustworthy, quality content online increasingly difficult — especially for elderly users who need reliable guidance on health, housing, and social topics.
Our solution
We designed and built a clean, accessible web platform where non-technical staff can manage content via Strapi CMS. The focus was on the Angebote (offers) page, with clarity and trust at every touchpoint.
The impact
Helveticcare now serves as a central hub for elderly people across Switzerland — connecting them to relevant offers, expert articles and community resources with minimal friction.
Key features
Built for real people, not power users
Accessible design
Built from the ground up for elderly users — large text, clear contrast, intuitive navigation.
Trusted content hub
Curated articles, offers and advice from verified sources, all in one place.
CMS-powered
Non-technical staff can publish and update content instantly via Strapi.
ISR performance
Next.js Incremental Static Regeneration keeps pages fast without sacrificing freshness.
Design & UX
Clarity and warmth
Every design decision was guided by the needs of elderly users. We prioritised large, readable typography, strong visual contrast and an uncluttered layout that reduces cognitive load.
The warm colour palette and approachable illustrations create a sense of trust and familiarity — making it easy for users to find what they need without feeling overwhelmed.



Technology
The tech stack
We chose Next.js with Incremental Static Regeneration for a fast, SEO-friendly experience. Strapi gives the editorial team full control over content without any developer involvement.
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